Advertising and Marketing, OLV, End Cards, Banners, Out of Home and Social Media

McDonald’s is the world’s leading global foodservice retailer with over 37,000 locations in over 100 countries. They serve the world some of its favorite foods -
World Famous Fries, Big Mac, Quarter Pounder, Chicken McNuggets and Egg McMuffin.

WHAT YOU WILL SEE:
OLV, End Card Design, OOH and Banner Ads encompassing work from campaigns Spicy BBQ Glazed Chicken, Toy Story 4’s Happy Meal® Toys,
Lion King’s Happy Meal® Toys, Buy One Get One $1 and many more.

MY ROLE:
Designer; Typesetting for TV and OLV, End Card Design, and Banner Ad production.

CREDITS:
Spicy BBQ Chicken Glazed Campaign
Group Creative Directors: Vic Sanchez and Jon Morgan, Art Director: Caio Batista, Copywriter: André Santa Cruz, Video Editor: Nicholas Maher.

Agency: We Are Unlimited/DDB


Spicy BBQ Glazed Chicken Campaign


Spicy BBQ Glazed Chicken 10s Twitter OLV


Spicy BBQ Glazed Chicken 10s InstaStory

End Card Design TV and OLV

End Card Design TV and OLV

InstaStory End Card Design

InstaStory End Card Design

Facebook/Instagram In-Feed End Card

Facebook/Instagram In-Feed End Card

Tagline Typesetting Options

Tagline Typesetting Options

1200x628 Static

1200x628 Static

480x320 Static

480x320 Static

320x480 Static

320x480 Static

300x250 Static

300x250 Static

Additional Banners

Lion King 1200x628 Static

Lion King 1200x628 Static

1200x628 Static

1200x628 Static

640x640 Static

640x640 Static

640x640 Static

640x640 Static

Out of Home

All Billboards shown are approx. 20x60’ in size.

 
 

Additional Work